AMAZON FIRE TV

Watch What You Love

Directed by Speck Gordon (Furlined), the Watch What You Love campaign was a light hearted and tongue-in-cheek series that used three very different entertainment tropes to showcase the ‘everyday use case’ of the Amazon Fire Stick. From an armless Zombie unable to use their remote; a supervillain whose penchant for button-pressing has catastrophic consequences; to a comedic and untimely misunderstanding between Lassie and her owner.

Filmed in both English and German we cast actors from both markets, and created multiple content versions tailored to the network it was airing on.

Agency Credits:

Creative Directors: Jono Flannery & Paul Gregson

Art Director: Jacobi Mehringer

Copywriter: Tommy Woods

Head of Production: Dana May

Executive Producer: Deepa Joshi

Producer: Siobhan Spence-Edwards

Account Director: Elektra O’Malley

Account Supervisor: Andre Zak

Account Executive: Kiana Grant

Partner Credits:

Production Company: Furlined

Director/Editor: Speck Gordon

Executive Producer: David Thorne

Line Producer: Donald Taylor

Editor: Rick Russell, Final Cut

VFX: The Mill

Colorist: Adam Scott, The Mill

Sound Design & Mix: David Papa, Sonic Union

Music: Mophonics

Launched May, 2019